Latinoil is more than just a haircare brand; it’s the perfect blend of tradition, innovation, and authentic care. Our story began in Guadalajara, Mexico, inspired by the ancestral knowledge of Latin American cultures, which for centuries have utilized chia for its exceptional properties in nutrition, medicine, and wellness.

We are global pioneers in using chia seed oil as the key active ingredient in haircare products, developing revolutionary formulas that combine advanced science with pure nature. For over a decade, our solutions have transformed everyday haircare routines, providing deep nourishment, intensive repair, and effective protection against damage.

Our mission is clear: to deliver an exceptional haircare experience, always committed to quality and clean formulations free from parabens and sulfates. Each Latinoil product is thoughtfully crafted for all hair types, enhancing natural beauty from the inside out.

Today, Latinoil is present in the United States, Canada, Russia, South Africa, and many other countries around the world, establishing itself as an international symbol of contemporary Latin beauty, authenticity, and personal empowerment.